DESTINATION MAKUENI: A DIGITAL GATEWAY TO EXPLORE AND EMPOWER.
The Tourism Directorate is undertaking a four-day- sensitization forum for local hoteliers, business operators, vendors and transport service providers to enlighten them on how to onboard their products and services onto Destination Makueni.
Destination Makueni is an online platform developed as part of efforts to digitize tourism promotion and bridge the information gap for both visitors and local operators.
In recognizing the Makueni county’s vast tourism potential and the need for a unified online presence, the Directorate partnered with stakeholders to build a platform that supports local businesses, markets Makueni’s unique attractions and encourages sustainable economic growth through tourism.
The platform is designed to make it easy for nature enthusiasts and tourists to discover the county’s hidden gems, hospitality facilities, service providers and local vendors right from their phones or computers at a glance.
The sensitization forums, which kicked off in Mbooni on Monday and continued in Kilome on Tuesday, aim to cover all six sub-counties. Interested hoteliers and tourism service providers are getting the opportunity to onboard their products and services on the platform, complete with detailed pricing information.
This platform offers up-to-date information on hospitality facilities and tourism service providers, ensuring visitors plan their stay with ease.
By giving local hotels, lodges, tour guides and other tourism businesses a digital marketing space, Destination Makueni aims to boost their visibility, attract more guests and drive economic empowerment for communities that rely on tourism for their livelihoods.
